PERSONAL GET-OUT-THE-VOTE CAMPAIGN
Everyone can influence voter outcome with very little effort. The documents below provides options for developing a plan for your comfort level with little or no budget. The important thing is you do something, even if it is just forwarding other’s work.
Group presentations in developing a Personal Get Out The Vote Campaign is available through Western Liberty Network.
HOW TO “GET OUT THE VOTE” (GOTV):
Individual activists can undertake their own GOTV projects to help candidates and/or ballot measures they support. You don’t need a campaign budget to have an effective GOTV campaign. Develop a plan that meets your comfort level.
This document will help with strategy and planning an individual GOTV campaign.
Personal GOTV campaign worksheet.
DEVEOPING YOUR PERSONAL MEDIA CAMPAIGN:
From the comfort of your home, you can advance the campaigns you support using free media outlets. Newspapers readers, listeners of talk-radio, and politically active social media users are all high-percentage voters, the very people you will want to reach.
This document will help you develop and execute a personal campaign.
Guidelines for writing an Op-Ed.
EFFECTIVE CAMPAIGNING WITH LITTLE OR NO MONEY
This document provides options for developing an individual or group campaign.
More resource sheets on lobbying, campaigning and developing group campaigns.
FRAMING YOUR APPROACH
George Lakoff, a professor in cognitive science and linguistics at University of California, Berkeley, makes the point about voters in his book Don’t Think of an Elephant! “People do not necessarily vote in their self-interest. They vote their identity. They vote their values. They vote for who they identify with. They may identify with their self-interest. That can happen. It is not that people never care about their self-interest. But they vote their identity. And if their identity fits their self-interest, they will vote for that. It is important to understand this point. It is a serious mistake to assume that people are simply always voting in their self-interest.”
Our approach in campaigning cannot be aimed at identity bashing if we want to win their votes.